Performics@Starcom’s CPG client has a growing ecommerce program featuring a myriad of products across multiple brands on Amazon. While advertising, they found it difficult to quickly alter bids at scale, understand product performance at a detailed level, and accurately pace their budget toward multiple goals.
Download this case study to learn how Performics@Starcom leveraged Skai’s brand new offering for Retail Media to gain key product insights and sophisticated optimization tools to manage and scale their Amazon product campaigns with truly outstanding results.
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