Skai’s inventory based campaign solution
delivers time savings and improved performance
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What are Inventory Based Campaigns?
Skai’s inventory based campaigns solution enables advertisers to automatically update campaigns based on inventory availability and merchandising. Through a feed that connects directly to your internal inventory system, this technology updates your keywords and ad copy on a regular basis to match the most recent pricing and promotions information.
What Inventory Based Campaigns Can Do For You
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Connect With Accuracy
Never miss an opportunity to sell with search ads that accurately reflect your inventory -
Improve Efficiency
Streamline workflows with automatically generated, relevant search ads across publishers -
Automate Optimization
Capture incremental opportunities with automated optimization
Reduce Effort With Inventory Based Campaigns
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Build
Inventory based campaigns are built automatically through rules you define and customize at any level (campaigns, ad groups, keywords and ads), based on your inventory structure and needs.
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Generate
Using the rules, automatically generate item-specific entities based on price, description or other attributes from your feed.
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Pause
Campaigns will also automatically pause entities related to items that are out of stock, and reactivate when there is new inventory.
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Create
Campaigns can be created across multiple SEM publishers and use any optimization (bid policy/KPO) you use in Skai.
Ready to make the most of your marketing?
Contact Skai for a personalized demo.
